Clicks & Opens Don't Matter

Clicks & Opens Don't Matter

Analyzing Email Behavior and Finding the Right Metrics For Success

As you build out your email analytics profile and figure out your milestones for success, it can get really easy to zero in on the wrong moments in your data. Listen in as Bounce Exchange and Adestra show you how to organize your analytics to track real success in your email program.

Join Bounce Exchange and Adestra as they discuss:

  1. The real metrics you need for your email program
  2. Behavioral triggers that can help you focus your strategy
  3. How to tie together data and content for the highest possible conversion rate

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