Seizing the Fashion Moment
How Fashion and Luxury Brands Can Generate and Leverage Intent
A month on from fashion week, fashion retailers and eCommerce brands alike are still hunting for good insights on how to stand out in an ever-noisier market. In this webcast, join the UX researchers from ContentSquare and behavioral experts from BounceX as we analyze and build new campaign ideas around direct insights from fashion and luxury brands collected during fashion week. It’s going to be a deep dive into how luxury and fashion brands can both manufacture and respond to intent.
In this webcast you will learn:
- How the needs of fashion shoppers are shifting and the longterm impact of seasonal campaigns
- What behaviors brands need to be recognizing and reacting to on-site
- Strategies to gently and conveniently maintain focus for ever-more-distracted shoppers.
Watch the entire webcast