BounceX Success Story: rag & bone
While traditionally focusing on wholesale, the rise of direct-to-consumer brands in the market led rag & bone to seek a new way to connect with their shoppers.
“There’s a lot of challenges that come along with trying to transition from a wholesale-led model to a more DTC-focused one,” explained Aaron Detrick, VP of Digital at rag & bone.
So, rag & bone turned to BounceX to help scale their digital and email programs, helping them connect in relevant ways to their online shoppers, ultimately driving more revenue for the brand. In this case study, find out how.
FOR RAG & BONE, BounceX DROVE:
A 4.4X INCREASE IDENTIFICATION RATE
A 6.6X INCREASE IN REVENUE FROM TRIGGERED EMAILS
7.27% OF TOTAL DIGITAL REVENUE
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