BounceX Success Stories: TAP
In the competitive autoparts industry, many online consumers have already decided on the product they want or need before they even get to a brand’s website; when they arrive, they’re often simply price comparison shopping. Transamerican Auto Parts (TAP) wanted to increase consideration and drive more purchases on their 4 Wheel Parts site, particularly from shoppers higher in the funnel.
BOUNCEX AND TAP PARTNERSHIP DROVE:
4.5% OF TAP’S TOTAL DIGITAL REVENUE
31K EMAILS CAPTURED PER MONTH ON AVERAGE
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